The joy of text: Publishers use old tech to reach new readers
Subscriber acquisition and retention, traffic driving and affiliate revenue strategies all named as text use cases.
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Platform Profiles
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Platform Profiles
Twitter alternative? News publishers see potential in Bluesky
Press Gazette asks publishers on would-be Twitter heir Bluesky how they're faring on the platform.
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Whatsapp Channels one year on: Top news publishers ranked
Big US publishers have the most followers while UK sport publishers are seeing the most engagement.
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Platform profile: How to reach the 70 million people using Snapchat for news
Press Gazette spoke with Snapchat's UK head of partnerships about how news can succeed there.
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Half of top newsbrands see fall in search visibility after latest Google core update
The October core update appeared to have a bigger impact than other algorithm changes this year.
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Vice makes ‘long-term commitment’ to Twitch where journalists can talk Pentagon documents while playing Minecraft
Vice has a team of six or seven people working on Twitch and is now exploring monetisation.
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Platform profile: Why publishers must tread carefully to succeed on Reddit
The popular discussion platform requires publishers using it to take a different approach.
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Platform profile: Factiva, the News Corp-owned search engine that pays publishers
The Dow Jones-owned service seeks licensing agreements with publishers useful to their customers.
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